Best of C-VILLE 2018: Best of the Best

Best of C-VILLE 2018: Best of the Best

At a certain point, it’s just redundant to keep recognizing certain folks—everyone knows they can’t be beat. Which is why, in 2016, Best of C-VILLE began honoring the Best of the Best: businesses we felt set the standard for all of the winners you just read about in the preceding pages. In 2018, we asked readers to do the job. Find all of the VIPs below, including this year’s inductee.

2018: Ragged Mountain Running Shop

Ask Mark and Cynthia Lorenzoni about the secret to their success as owners of Ragged Mountain Running Shop, and they’ll tell you it’s all about balance. The pair, who’ve been outfitting Charlottesville athletes since 1982, welcomes 20,000 customers a year to their Elliewood Avenue shop, a place that feels like a combination clubhouse, support group, town square or simply, as Mark’s brother, Peter, told us a few years ago, “a place to gather.”

“We sell shoes,” Mark says. “We work hard at it, and we’ve been blessed to make a good living doing what we enjoy.” But according to Bill Guerrant, who’s been shopping at Ragged Mountain since it opened almost four decades ago, Mark and Cynthia do much more than sell shoes: “They’re knowledgeable because they’re runners. And they take what they know, their own unique, personalized experience, and use it to help their customers. They value friendships and their customers, and they feel obliged to put you in the right shoe. They take it personally and feel responsible if you’re not happy, if you’re uncomfortable or dissatisfied.”

Over the years, Mark has served on 18 boards and he puts together weekly free running clinics. Both he and Cynthia organize races for a wide variety of local charities, and Cynthia is the longtime volunteer race director for the Women’s Four Miler, which has raised millions of dollars for the University of Virginia’s Breast Care Program.

“I get a great deal of satisfaction in that this town is small enough that you can make change and be involved in things that help people’s lives,” Mark says. “We’ve been honored and fortunate where the business has thrived, and we invest back into the community.”


106.1 The Corner

McGuffey Art Center

201 Second St. NW, 295-7973

Swett Dentistry

900 Rio E. Ct. Suite B, 979-3940


111 Monticello Ave., 984-3800

Albemarle Square, 978-3800

200 Four Seasons Dr., 978-7529

1015 Heathercroft Circle Suite 100, 817-2055
595 Martha Jefferson Dr. Suite 100, 226-5121


904 Monticello Rd., 979-0990


505 Preston Ave., 293-5224

1418 Emmett St. N, 977-9598

1609 University Ave., 293-6021


220 E. Main St., Downtown Mall, 971-9256

Daedalus Bookshop

123 Fourth St. NE, 293-7595

Oasis Day Spa & Body Shop

221 Carlton Rd. Suite 5, 244-9667

Pampered Pets

601 Concord Ave., 293-7387


C&O Restaurant

515 E. Water St., 971-7044

The Paramount Theater

215 E. Main St., Downtown Mall, 979-1333

The Boar’s Head

200 Ednam Dr., (888) 249-0751

Posted In:     Best of C-VILLE,Best of C-VILLE 2018

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